Remember the Amplified annual press days help at the uber cool and ex scene of Dragons Den The Depository in London?
Well look what we spotted! Next up to do their thing in this amazing location was none other than Tinchy Stryder with his all new single Bright Lights featuring Pixie Lott!
What a place huh!
Too see this special scene in its full glory and stacked with Amplified goodies, check out our post from our big day there last year.
]]>Kick starting in the early London hours last wednesday, the Amplified team set to work once again setting the scene for another chance to show of all new designs, shapes and styles that will be working their way to you in the coming weeks.
Taking place in one of our favourite spots in London’s Hackney known as The Depository (or ex Drangon’s Den studio to you and me), the smell of excitement for a new era was in the air once more.
Check out some of the snaps we took during the day to show you guys…










Don’t sweat it! As well as tonnes of amazing new tees and accessories coming your way very soon, we also have a great selection of sweaters to really wrap up any look. check them out!



All new Speckled Sweaters with added style to classic designs.



Check out our latest leathery creation that's full of vintage style!
We really put our best foot forward! Showing off our all new Amplified trainers featuring designs from our amazing Dark Souls range on high tops and slip ons. Take a look!


Amplified has the X Factor!
Not only was the day packed full of press and buyers from all over Europe, celebs including former 2011 X Factor finalists and heart-throbs Nu Vibe popped in to check out latest offerings and pick out some of their faves.

Another year, another wicked day!
Massive thanks to everyone who came along and enjoyed the day with us, not to mention all the amazing Amplified staff who helped make it all possible!
See you next time!
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Just when we thought things couldn’t get any better, SugarBullets.co.uk has just knocked and extra 10% off ALL sale items!
To claim your special discount, simply enter ‘SUMMERSALE’ when at the checkout and even more will be knocked off your purchase. How goods that?!
Well….what are you waiting for?! Offer ends at midnight on Monday so GO GO GO!
]]>Keep up to date with the latest product and music news, exclusive discounts and offers, weekly competitions and a heaps more activity just for our amazing fans.
Check out our page here or simply click ‘Like’ on our Facebook app on the left of this page to instantly become one of our 9,000+ fans!
See you there!!
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Seeing the coming together of all our latest ideas and efforts, this special event allowed us to unveil our latest creations and really show off what’s to come from Amplified over the next few seasons.
The scene was set in one of the coolest places around, a perfect location that just screamed Amplified attitude known as ‘The Depositories’ in London’s Hackney, or perhaps better known as where hit TV show Dragons Den was filmed!

With hot new designs stretching from wall to wall, as well as cool vintage pieces dotted around, this amazing location housed the exciting future of Amplified as well as capturing the true feel of the brand and the people who make it what it is. To give you guys a taste of what we got up to on our big day we took some snaps along the way. Take a look!

The rugged and totally vintage building that greeted us. Perfect!





All new Amplified ladies jeans and denim jackets fresh from Italy





What a place! So now you’ve had a glimpse into the life and times of Amplified, here’s an exclusive sneaky peek at some of our latest creations that will be coming your way over the next few collections and seasons. Enjoy!


Loving our all new style sweaters and hoodies in both charcoal and grey, a true vintage shape that will feature all your fave music heroes including AC/DC, Cypress Hill and John Lennon as seen here, as well as The Stone Roses and many more. Definitely ones to watch out for!


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Check out the future additions to our hugely popular leather and faux leather jacket range. Loving the vintage styling that is hotter than ever, what you can’t see is just how soft these beauties are! These had a lot of attention throughout the day and it’s easy to see why. Check out the full line up below.


Amplified accessories are back and ready for action! To really complete your look, we’ll be introducing some of our very own wallets, bags, belts and buckles that will feature classic Amplified artworks from our stunning Dark Souls range.

Amplified shoes!! Yes, we will even be bringing you our very own collection of trainers again featuring designs inspired by our classic Dark Souls range. Can’t wait to get our hands (and feet!) on these!


Amazing new colours set to shake up your look
Pheew! That’s a wrap! Huge thank you to everyone who came along and the Amplified team that made it all possible. We really hope you guys are just as excited about all our up and coming collections as we are.
Let us know what you think! Is there anything you liked the look of or would just like to know a little more about? Feel free to ask anything either on here of over at our official Facebook page. See you there!
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This brand new, Las Vegas inspired club houses 3 floors, countless bars, an outdoor riverside terrace with heated lounge beds as well as Proud’s signature blend of live music, all night DJ sets and grand circus & burlesque productions.
To be in with a chance of grabbing a pair of VIP tickets simply email VIP@proud.co.uk quoting ‘Amplified’ before midnight on Sunday 13th March and the winners will be emailed on Monday 14th March! Good luck!
Click HERE for a list of up and coming events this month.
Here’s a few pics of the amazing venue to tingle those party taste buds!






Rolling Stones heroes Ronnie Wood and Mick Taylor are rumoured to be joining forces, amongst others, with guitarist Stephen Petit for one night only at legendary London Venue The 100 Club.
This exciting one-off treat has been put together to help save this amazing venue which was once host to music greats (including; Rolling Stones, Sex Pistols, The Who, and Oasis) from financial crisis. Once described as “the finest rock’n'roll club in the world” by Aerosmith’s Joe Perry, this event will hope to reduce the threat of tragic closure, and let the good times roll for years to come.

Ronnie Wood pleasing the crowed
If like us, all this talk of rock greatness has got you in the mood for some retro ‘show your love’ merchandise, then check out some of our favourite Rolling Stones tops and tees from our fantastic men’s range.
And for the ladies…
With prices starting at £20, our tees are a great way to pay homage to the rock gods and greats, and make an exciting addition to any music lover’s wardrobe.
Check out the full range of Rolling Stones products to find the perfect one for you: SugarBullets.co.uk
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]]>Here are a few pics of Seibu and its vast offering of Amplified clothing, snapped by a fellow Amplified fan! Seibu definitely deserves to be featured in the “places we love”…
So don’t forget to check it out if you live nearby or plan to travel to Hong Kong in the future. And feel free to send in your tips on the places you love, as they too might be featured on this blog in the coming weeks.
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