Amplified Clothing » Culture

Dark Souls Meets Zombie Boy

Amplified — Tue, 22 Nov 2011 10:17:14 +0000

Amplified recently spotted alternative Canadian Artist and fashion Model Rick Genest or otherwise known as Zombie Boy, for slightly obvious reasons, in our very own vintage designs!

Tapping in to his ever-present dark side, Rick showed off some of his favourite Amplified pieces during a recent photo shoot and trip to Poland. Take a look!

Rick Loving our Dark Souls Collection

Paying homage to the greats of Rock The Rolling Stones

Dead Monarch Off White T-Shirt £25

Mens Rolling Stones UK Tongue £20

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Get the look….well almost his look, with the amazing range of Amplified Dark Souls T.Shirts and Rock T Shirts at SugarBullets.co.uk.

Take a slice of fashion, add lashings of style!

Amplified — Thu, 03 Feb 2011 11:49:09 +0000

What a week! Fresh off the plane, we’re still buzzing with the excitement (and utter exhaustion too!) of our recent outing to legendary Bread and Butter!

So what’s Bread and Butter we hear you cry?!
Held this year at Berlin’s retired Tempelhof airport, it is a simply epic trade show for everything street-wear that allows us an exciting glimpse into the up and coming and well know brands designs, styles and trends in all new collections that will soon rock nations and hit the streets in the exciting year ahead. Lucky us!

To get you in on the action we took some pics along the way to show you what we got up to this year!

Main entrance to this years show

A busy welcome to this epic event!

The old departure boards lead the way

Check out our amazing stand!

Our lovely models, as well as a preview into the new Amplified Jacket!!

So what does the Amplified team look like?? As a treat, here’s some cheeky snaps of some of the hard working team.

The team taking a well earned tea break

Throughout the amazing show, our stand was chocca-bloc with buyers and industry experts, we even had a visit form uber cool skate, surf and punk rock magazine Juice, whose models really showed us how to rock the Amplified look!

The new collections looked right at home on the contemporary urban stand which this year had some authentic 20’s vintage touches in the form of worn chesterfield sofa’s and black lacquered cabinets to tie in with the Art Deco theme of this years show.

Check out some of these exclusive behind the scenes snaps we took to show you guys!

Some of our new Gaga and Run DMC Tees

Juice models rocking some new Amplified designs!

That’s a wrap!

We had an amazing few days we and hope you guys enjoyed seeing what we got up to and some behind the scenes of all new products, features and a quick look at the faces behind the brand!

If seeing our amazing models in action has inspired you to get your hands on some Amplified designs of your own, check out our friends at SugarBullets.co.uk for a huge range of stock!

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Amplified at Rolling Stones Ladies and Gentlemen screenings in Poland

Amplified — Fri, 10 Sep 2010 11:22:56 +0000

To celebrate the release of the much anticipated film Ladies and Gentlemen, Polish retailer Multishop (Multikino) will be selling Amplified Rolling Stones t shirts at their cinema based stores when the film is screened in Poland this month. The film features footage from the bands Exile on Main Street tour of 1972 and screenings will take place at different venues at the same time so in a way it will be like one big live concert. Screenings will also take place at venues across Europe, check out the Rolling Stones website for listings. Check out the ad below which is appearing on MTV and features the Amplified logo!

cult music and fashion brand Biba relaunches this week

Amplified — Wed, 08 Sep 2010 17:20:58 +0000

The 1960′s fashion department store that attracted the likes of The Rolling Stones and The Beatles is today relaunched by high street department store House of Fraser in London and tomorrow the collection will be available nationwide. The label achieved iconic status as a cult brand for music and fashion lovers because of its associations with a bohemian lifestyle.

One day until the Mercury Prize is announced and guess who’s favourite to win?

Amplified — Mon, 06 Sep 2010 17:06:25 +0000

It is only one day until the Mercury Prize winner is announced and odds are showing The Jam singer Paul Weller to be favourite with his solo album Wake Up the Nation. The awards will be broadcasted in England on BBC 2 from 10pm tomorrow evening. You can view the album sleeves and details of all the nominations via the awards website.

Kings of Leon Announce single release date for October

Amplified — Fri, 03 Sep 2010 16:39:37 +0000

NME.com has revealed the release date for the first Kings of Leon single which will be taken from the bands forthcoming new album Come Around Sundown. The single Radioactive will be released in the UK on October the 11th. Visit NME for a full track listing of the next album.

Lady Gaga poses as a punk statue of liberty for V magazine cover

Amplified — Fri, 03 Sep 2010 09:58:14 +0000

Fashion and pop sensation Lady Gaga has appeared on the cover of V Magazines fall edition with designer Marc Jacobs. The photo shoot was done by Mario Testino, probably the most famous fashion and celebrity photographer. Gaga, a native of the big apple, is on the cover for the magazines New York Issue. Understandably the editor is overwhelmingly pleased with the results enthusing that ”Just as the Statue of Liberty was France’s gift to America, Gaga is, to us, New York’s greatest gift to pop culture and fashion”.

Amplified clothing opinion and trend poll on Facebook

Amplified — Thu, 02 Sep 2010 17:25:06 +0000

There’s still time for you to vote in our Facebook poll where you can let us know which new t shirts you think we should bring out. Our Facebook fan page has the full list of bands Vote Here!

Kasabian front man Tom Meighan ‘will win an Oscar one day’

Amplified — Tue, 31 Aug 2010 17:50:11 +0000

Fans have been coming to terms with the fact that they won’t be able to see Kasabian perform live again until after the band have recorded their next album. Ever since they entertained crowds at V Festival last weekend Kasabian have given their fans further band related chat as guitarist Serge Pizzorno has spoken of his band mates potential as an actor pointing out that he turned down a role in the 2006 Sofia Coppola film Marie Antoinette.

Lady Gaga cross dresses for Vogue cover page

Amplified — Thu, 26 Aug 2010 16:56:24 +0000

MTV have brought our attention to a cover shoot for Japanese Vogue which is almost definitely Lady Gaga. Although credited as being Joe Calderone a look at the cover photos should clear any doubt about the true identity of the model. The issue is on sale September 10th.